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This is us
TUI BLUE is a prominent hotel brand under the TUI Group, known for its innovative approach to hospitality. With nearly 100 hotels worldwide, TUI BLUE focuses on delivering unique experiences that blend local culture with modern amenities. The brand emphasizes regional architecture, cutting-edge technology, and the BLUEf!t concept, which integrates fitness, food, and wellness.

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Development Team United Arab Emirates
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This is TUI BLUE
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Discover our other brands

If you are interested in exploring our other brands, please find the information below.

The Mora
TUI SUNEO
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Your advantage
TUI BLUE offers several advantages. The brand’s strategic focus on integrating local culture with modern amenities enhances guest satisfaction and loyalty, which can lead to higher occupancy rates and revenue. Additionally, TUI BLUE’s expansion into emerging markets such as Asia, the Middle East, and Africa diversifies its portfolio.
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News
News
Latest updates on hotel openings, renovations and brand initiatives. You can explore detailed articles about new properties in exciting destinations, such as the recently launched TUI BLUE hotels. The page also features insights into the brand’s innovative concepts, social media, upcoming projects, offering a comprehensive view of TUI BLUE’s ongoing growth and development.

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Guests recognise TUI’s hotel brands at the Global Hotel Awards 2025

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Innovative Herb Gardens at TUI BLUE Isla Cristina Palace and TUI BLUE Los Gigantes
Gallery
Innovative Herb Gardens at TUI BLUE Isla Cristina Palace and TUI BLUE Los Gigantes

Sustainability, Cuisine, Greece, News, Spain

Innovative Herb Gardens at TUI BLUE Isla Cristina Palace and TUI BLUE Los Gigantes

TUI BLUE has implemented an innovative approach to herb gardening at its TUI BLUE Isla Cristina Palace and TUI BLUE Los Gigantes resorts.

By Lars Droßel|2024-10-22T14:54:15+02:00June 17, 2024|Sustainability, Cuisine, Greece, News, Spain|Comments Off

The Taste of Vietnam: A culinary Adventure with TUI BLUE
Gallery
The Taste of Vietnam: A culinary Adventure with TUI BLUE

2023, Cuisine, Openings, Social media, Vietnam

The Taste of Vietnam: A culinary Adventure with TUI BLUE

The lifestyle hotel brand TUI BLUE stands for food experiences with a local touch. You can find a selection of them on YouTube.

By Lars Droßel|2024-09-19T11:58:42+02:00September 4, 2023|2023, Cuisine, Openings, Social media, Vietnam|Comments Off